AI Insights · Timothy · July 2025
Fashion Games Performance in New Zealand: Q2 2025
Explore the performance of top fashion games on a unified platform in New Zealand during Q2 2025, with insights from Sensor Tower's data.
In the second quarter of 2025, the top fashion games in New Zealand showcased varied performance metrics across weekly downloads, revenue, and active users, based on data from Sensor Tower.
Project Makeover by Magic Tavern, Inc. demonstrated a steady revenue trend, peaking at approximately $7.3K in mid-April. Weekly downloads fluctuated, reaching a high of 665 in mid-May, while active users saw a gentle decline from around 8.1K to 6.5K by the end of June.
Covet Fashion: Dress Up Game from Crowdstar LLC experienced a notable spike in revenue, hitting $1.5K in early May. Active users remained relatively stable, averaging around 250 throughout the quarter.
Influencer Story: Rise to Fame by Future Fusion saw a significant increase in revenue, peaking at $1.8K in early June. Downloads peaked at 257 in early May, while active users consistently hovered around 800.
Pocket Styler: Fashion Stars by Nordcurrent UAB showed a fluctuating revenue pattern, with a peak of $1K in late April. Downloads were highest in early April with 165, and active users varied slightly, ending the quarter around 260.
SuitU: Fashion Avatar Dress UP from Libii HK Limited maintained a steady revenue stream, peaking at $1K in early May. Downloads reached their highest at 87 at the start of the quarter, with active users showing a slight decline, closing at approximately 1.5K.
For more detailed insights into these trends, visit Sensor Tower's platform.
